RCI-Arctic, the North Pole in an app

Written by on Wednesday, April 20th 2016

RCI-Arctic is the perfect example of how useful a content-based app can be. Based on the site Eye on the Arctic, it allows everyone to know what's going on in the North Pole, no matter when it is or where you are. Thanks to an interview with its Editor in chief, Soleïman Mellali, we had the opportunity to learn a little bit more about this Beautiful App.

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GoodBarber @ Apps World Germany

Written by on Tuesday, April 19th 2016

This week, GoodBarber is attending Apps World Germany, in Berlin (April 20 - 21, 2016).  

Will you come see us? 

We are looking forward to interacting with some of the most innovative mobile-first brands and discussing the hottest topics trending in the app scene. We will also be showcasing our new developments (social features, geo alerts, GoodBarber Open Product), reseller expertise and design innovations, with our first Open UI Kit. All this while remaining true to our core values: top notch design and a clear, intuitive interface. 

Want to get in touch during the event?

Come meet us at CityCube in Berlin (stand n°196) ! You can also give us a shout out on our social media channels, we are more than happy to book a time that suits you best: Facebook, Twitter, LinkedIn

And for some backstage pictures, don’t forget our Instagram account.

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Agency Pricing Strategies

Written by on Thursday, April 7th 2016

After having decided to dive into the app-selling business, it’s time to consider the main reason for this endeavor : cash—both the inflow and the outflow. Today we will focus on the former, and raise some points you should think about when implementing your pricing strategy.
 

More times than not, the first thing your prospective client will ask when learning about your services is the cost. There are several ways you can choose to charge for your app services.


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Selling an App for the First Time?

Written by on Thursday, March 31st 2016

Monetization of apps is a hot topic that everyone wants to know about, and we’ve covered the basics on how to do that via advertising and charging users a fee in the stores. However, there is a whole other concept, possibly the most profitable one, that many people completely overlook. Have you ever considered entirely taking over the app-making process for someone who doesn’t have the time or desire, and charging for this service and final product?

While many web and marketing agencies are seeing the great value in adding apps to their portfolio of offerings, don’t let the idea of having to be an established agency scare you away, because it’s not at all a prerequisite. Freelancers, both amateur and experienced, are taking advantage of this large demand that needs to be satisfied, by targeting small businesses whose profits and marketing strategies can be greatly enhanced, just with the the addition of an app.

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Best Practices for Combating Cyberbullying

Written by on Wednesday, March 30th 2016

With where social apps are headed, we were not at all surprised to witness some enthusiasm surrounding the release of our Chat Add-On. While it is going to evolve over time, we felt it was important to address early on the security issues that are bound to arise from adding a social dimension to your mobile app. What's more, with school apps and an increasingly young audience turning to smartphones and social apps in particular, a reminder of best practices seemed all the more essential. Now, over to Cassie Phillips, from SecureThoughts:


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Step by Step to Create City and Tourism Apps

Written by on Thursday, March 24th 2016

So long cumbersome paper maps! These days, to explore cities and to go sightseeing, everything fits inside an app. On top of their pocket-format, tourism mobile apps provide valuable information so that the user can plan his travel arrangements, places to visit, what to do in a particular place or situation, etc.

You may have already wondered about how to make an app, and thought it would be a hard process. However, with this guide you are just one step away from creating an app for the travel enthusiast, accessible across devices, using GoodBarber. 

Just one information before we get started, being a free spirit, my City Muse for the day will be Portland. But of course, you are free to apply all the tips you'll find here to any city, region or location.

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GoodBarber Now Available in Catalan!

Written by on Tuesday, March 22nd 2016

Hello GoodBarbers!

Today we have some good news for our Catalan friends: the back office and apps are now available in Catalan!

We were already offering the option to set your back office and app in Spanish. However, many GoodBarbers have been asking for the possibility to create apps in Catalan as well. With that in mind, we are happy to announce the release of this new language option, allowing you to make the most of our interface and your beautiful apps.

In order to set the back office to Catalan, you simply have to go to Settings menu> My Account> Profile> Language (management).

In order to set the app in Catalan, you have to go to the menu Settings> App Options> Settings app> Application Language.

Fins ara GoodBarbers ;)

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How to market your app to millennials?

Written by on Thursday, March 10th 2016

Millennials are a crucial target these days. Born between 1980-2000, they are a difficult target to reach, but once you have them hooked you’ve secured yourself an engaged crowd. Basically, often early adopters, they can make or break you.

In the mobile industry in particular, they are a target group: technology is an inherent part of their daily lives, day in and day out. But regardless, their attention is difficult to catch.

Reason n°1: they are overwhelmed by solicitation.

Reason n°2: they are demanding users, easily rushing from one thing to the next when they aren’t satisfied.

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Mobile World Congress 2016, it's a wrap! Our feedback

Written by on Friday, February 26th 2016

Mobile World Congress 2016 has been a very good edition for our team. It was the 4th participation of GoodBarber as an exhibitor, and the experience was full of intense pitches, demos, feedbacks and meetings.

Over the years, we get to see more and more friendly faces in the crowd and some of them have now become customers. It's always a good experience to meet with them in person. Having a chat with our customers is the most rewarding feeling and their feedback is valuable to keep on pushing ourselves to enhance GoodBarber. 

Mobile World Congress was also the perfect occasion to make contacts with other people in our industry and exchange ideas. This year, we organized a MeetUp to get together with our resellers, journalists, bloggers and anyone curious to have a chat in a more relaxed atmosphere about our product. We shared our big highlights for 2015 and gave a preview of what's in the pipe for 2016. It was amazing to discover the powerful use that some of the attendees are making of our product. It was very inspiring.

Sure MWC can be tiring at times, we probably drank too many cups of coffee for our own good, saw very little of Beautiful Barcelona, but, at the end of the day, we got the most energy from the people we met along the way! 

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