GoodBarber Wishes You a Merry Christmas - 2015

Written by on Thursday, December 24th 2015

2015 was an eventful year for GoodBarber! We traveled to Paris, CannesFlorencePisa, TodiLas Vegas, Barcelona  and welcomed new team members from around the world in our beautiful island of Corsica...

We released exciting new features: geofencing, beacons, the scheduled push, the QR code reader, the community add-on, authentication... We announced GoodBarber Open Product, a new development which is going to open new horizons, for us and for our users with developing skills.

We like to think that this is just the beginning of a long adventure and we hope you will be on board for 2016! But for now, it's time to celebrate and enjoy the Holiday Season! So, without further ado:
 
MERRY CHRISTMAS!

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Our mCMS photos section: a unique tool

Written by on Tuesday, December 22nd 2015

A Beautiful App is first a concept. Whether it is tied to an existing business or not, a mobile application must have its own purpose. In order to help you create a Beautiful App which is best in line with your project, we make a point of providing you with an ever increasing choice of sections and connectors.

But sometimes, what you need is actually already in front of you. Indeed, in some cases, it doesn’t take much to create an outstanding Beautiful App…

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How to transition from a desktop product to mobile? (Infographic)

Written by on Monday, December 21st 2015

Should I move my business to mobile? You already know our answer, but the question is, how to transition from a desktop product to a mobile application. In terms of user expectations and usability, a mobile app is a different product altogether. Because we make a point of accompanying you every step of the way, here are a few elements to have in mind when looking to make this oh so important switch.

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How much does it cost to make an app?

Written by on Wednesday, December 16th 2015

This is one of the biggest questions these days. The best answer was probably given by Vlad Lokshin, who compared the cost of a making app to the cost of having a car. This comparison is not to be taken literally of course, but he makes a good point: for apps, just like with cars, you can choose the standard model, with no particular comfort or gadgets, or you can add extra features. And the bottom line is: the more things you want, the higher the price! That is why we couldn't stress enough the importance of defining your concept well, before you even start developing your app. Knowing beforehand what you want inside your application will help with budgeting. The price of your app will indeed depend on what your project entails and how you want to achieve it.

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Content Marketing Trends for 2016 (Infographic)

Written by on Monday, December 14th 2015

Content Marketing has been big for quite some time now, and more and more companies are turning to it as they start to understand the stakes. Content creation is a time-consuming process which doesn't necessarily come easy to all businesses. 

One thing's for sure, content is here to stay and 2016 will certainly see new developments unfold for those already relying on it as a strategy or considering it. Let's have a look at one of the major trends for next year: how quality matters when it comes to the content published by businesses.

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Christmas presents for geeks #GBXmas

Written by on Thursday, December 10th 2015

Christmas is in the air! Surely you haven't missed the release of our Do It Yourself Christmas by GoodBarber app (also available on Android here). It's possible that you've also started to give some thought to which presents you'd like to see under the tree. On that note, here's our wishlist for Christmas, which might make for present ideas for yourself, or the geeks in your life, for every budget!

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How to create a multi-language app

Written by on Tuesday, December 8th 2015

Hello GoodBarbers!

Today we’ve decided to cover a subject which you might be curious about: how to create a multi-language app with our app builder. We don’t have a built-in feature to support multi-language at the moment, but there are options which you can work with in order to achieve a more global reach. Follow the guide!

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10 Instagram Dos and Don'ts for Businesses

Written by on Monday, December 7th 2015

Users are increasingly turning to Instagram over other social platforms. Why? For starters, the content on Instagram is more universal than elsewhere. Also, it tends be more anonymous than Facebook. Although the irony isn’t lost on us that Facebook bought over Instagram for $1 billion… 

With that being said Instagram remains a very appealing outlet, especially for businesses looking to grow their brand and especially their brand’s image. Instagram is perfect to help make your brand identifiable, as long as you follow a few guidelines of course.

Because if social networks praise spontaneity, with Instagram in particular, when it comes down to marketing, a lot of thought actually goes into what is posted by brands. Images with the most reach are often carefully arranged to fit trending criteria (even when they have an effortless feel), with a clever caption to boot!

So, if you want to become a master of Instagram, here’s a few Instagram DOS and DON’TS to get your business on the right track. Read on!

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Beacons VS Geofencing (Infographic)

Written by on Thursday, December 3rd 2015

Geofencing and Beacons are completely revolutionizing retail and the user experience. A few weeks ago we introduced features so that you can implement them in your Beautiful App. But, in the end, how should you choose between the two?

If their purpose is more or less the same, in terms of usage and the way they operate, they are quite different.

Here's a quick guide which will allow you to pick the one best suited for your line of business.

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