Christmas marketing: how to retain your audience?

Written by on Thursday, December 15th 2016

Christmas is the perfect time of the year to connect with your audience. Customers are excepting a slight increase in the number of emails they receive and solicitations overall, which makes for perfect timing, as long as you communicate appropriately that is. How? Here are a few tips.

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US mobile internet advertising accelerated up 20 percent in 2016

Written by on Wednesday, December 14th 2016

The end of the year is near, which means it’s already time to have a look back at 2016! Figures of a KPCB report on Internet Trends depict what looks like a promising future for app creation in 2017, in developed and affluent countries, where mobile penetration is high, among which Germany, Italy, Korea, Japan, Russia and of course, the USA.

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Agency Spotlight : Outstanding App Experience with Fire Breathing Penguin

Written by on Thursday, December 8th 2016

This week's feature, Fire Breathing Penguin Media, is an American agency offering mobile apps, websites, and video production to give clients from a large variety of industries high quality products while remaining reasonable and approachable. We love their down to earth vibe and creativity that seems to set them apart—the name alone intrigued us and we had to hear more. 

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How to test your app with TestFlight?

Written by on Tuesday, December 6th 2016

TestFlight is a free solution provided by Apple to test an iOS app before it is released on the App Store. It's an alternative you may consider if testing your app with the Ad Hoc version or with My GoodBarber is not an option for the project you're working on. From what I saw so far, TestFlight can be useful for some resellers when making iOS apps for clients.

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Introduction to the Reseller Dashboard

Written by on Wednesday, November 30th 2016

In addition to having access to an unlimited number of app backends, with our reseller program also comes a unique interface, called the Reseller Dashboard, serving as a control panel for managing all things related to your account. This video will give you a brief overview of everything it can do, as well as how to go about getting one of your own. 

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GoodBarber at the AppDays 2016 : Feature Templates, Open Product...

Written by on Wednesday, November 30th 2016

For the second year in a row we decided to attend the AppDays, the leading event related to everything mobile held in France. In 2014, we couldn't make the trip because the dates coincided with the Web Summit event in Dublin. As a result, AppDays 2015 was our first experience, and a positive one which is why we decided to make the trip again in 2016, with the intention to share our expertise in software development and the evolution of GoodBarber. 

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How can Small Businesses Increase Profits during Special Seasons?

Written by on Friday, November 25th 2016

Special seasons and holidays are great for increasing profits and revenue in almost all business sectors. It’s a fact that shoppers tend to spend more during special seasons and holidays. What a great opportunity for you! If your business is small, no need to feel intimidated by the bigger companies with a larger promotion budget than you—there’s a lot of things you can do to increase your brand awareness. In this article, I will discuss what you should be doing if you want to position your product as a customer choice.

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Web Summit 2016 key takeaways: What is a maker?

Written by on Friday, November 18th 2016

After "Winning in the app economy", today we share with you insights from Web Summit 2016 with the "Building for an era of makers" conference. As a company, we do take pride in being a part of the DIY phenomenon and were curious to hear what Iris Lapinski, Founder and CEO of Apps for Good, had to say on stage as she joined the Minister of Education of Portugal, Tiago Rodrigues in the panel.

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Happy Global Entrepreneurship Week

Written by on Tuesday, November 15th 2016

The spirit of GoodBarber has been entrepreneurial from day one. After all, not only are our co-founders entrepreneurs themselves, but beyond starting a company, with our app builder we also enable entrepreneurs to start their businesses, or at least accompany them as they evolve their existing activity on mobile. A crucial role to play in a world where smartphone apps now dominate the desktop web!

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Most inspiring quotes from Web Summit 2016

Written by on Friday, November 11th 2016

Web Summit 2016, it's a wrap, and we have a lot to share with you this year! With so many different conferences and renowned speakers of different backgrounds confronting their expertise and points of view, Web Summit is really the place to learn from the best. Now, as a little sneak peek, we wanted to share some of our favorite quotes from this year's Web Summit edition, in Lisbon.

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WebSummit 2016 key takeaways : "A lot of times you can find money in your data"

Written by on Thursday, November 10th 2016

While attending Web Summit, we've sat through several conferences, with speakers ranging from the likes of Ryan Hoover, founder of Product Hunt, to actor Joseph Gordon-Levitt (also director of hitRECord company), or yet again, Till Faida, Founder & CEO of Adblock plus. All this to say that  topics, as you can imagine, address all sorts of problematics. Today, we give you the best of: "Winning in the app economy", with key takeaways from Scott Arpajian, CEO, Softonic, and Charles Manning, CEO, Kochova :

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